Smart Growth
Which Works Best: The Chamber of Commerce or BNI?
Trying to grow your local business through networking? Two of the most popular options are the Chamber of Commerce and BNI—but they serve very different purposes.
Smart Growth
Smart Growth
The Lead Machine: Why Your Business Needs More Than Just Marketing
In this article, we explore how mastering your craft can lower marketing costs, increase referrals, and build lasting momentum, enabling your business to grow not just faster, but smarter.
Smart Growth
How to Ask Customers for Reviews Without Feeling Pushy
Asking for reviews doesn’t have to be awkward. Use good timing, simple links, and genuine scripts to earn more 5-star feedback without the pressure.
Smart Growth
From Leads to Loyalty: Mastering the Customer Journey
Local advertising platforms like HeyNeighbor make it easier than ever to increase lead volume. Once you’ve dialed in your targeting and start seeing more inquiries roll in, the next big challenge isn’t getting attention—it’s converting that attention into paying, loyal customers. And the number one way
Smart Growth
How To Stop Discounting Your Services and Start Differentiating
Discounts can drive short-term sales, but they rarely build long-term loyalty. If your business relies on constant “20% off” promos or Groupon deals, you may be training customers to wait for bargains instead of valuing what you truly offer.